About Us

What started as a father and his four sons...

Steel City Pops was, and is, a family business. Founded in Birmingham, Alabama, Jim Watkins and his four sons began by selling family-recipe pops at the farmer’s market. Born from a vision of sharing delicious, high-quality treats with family and friends, our gluten-free pops have been made in small batches since the beginning to ensure the best flavor, and are made with fresh, locally-sourced ingredients whenever possible. Today, you can still find Jim putting on his chef’s hat, working to create the best flavors and most delicious gourmet popsicles you'll find, anywhere.